THE MAMA BEAR EFFECT


The Mama Bear Effect is an organization dedicated to helping parents prevent child sexual abuse.



MAIN GOAL

How can we reduce the taboo of child sexual abuse, so parents and caregivers feel more comfortable educating and advocating for their children?

COLLABORATORS

The Mama Bear Effect CEO and Copy Writer



DISCLOSURE FLYER


CHALLENGE

The graphic below was the most commonly downloaded resource on the organization’s website. I presented the valuable information in an impactful and visually-scannable way.

MY ROLE

Content Strategy, Copy Writing, and Graphic Design





SOCIAL MEDIA RESOURCE


CHALLENGE

This organization is lead by a stay-at-home mother of four children, so I gave her social media guidance which was simple yet powerful.

MY ROLE

Content Strategy and Graphic Design




WEBSITE


OBJECTIVE

The digital marketing agency called Pantheon redesigned The Mama Bear Effect website. They relied on me to transfer/edit 6 years of valuable information, images, and resources into the new design.

MY ROLE

Content Strategy, Editing, Entry, and Formatting





E-NEWSLETTER


OBJECTIVE

Redesign the e-newsletter template to reflect new brand standards.

MY ROLE

Graphic Design, Content Strategy, and Copy Writing








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